Path-Breaking Real Estate Metaverse Launched by Square Yards

The biggest proptech platform in the country, Square Yards, has officially confirmed its new real estate Metaverse. This is a fully interactive and immersive real-world atmosphere which enables people to explore properties in digital cities which are twins of their real-world counterparts. The neighbourhoods can be seen in 3D built environments while people can walk in digital avatars and interact within a collaborative marketplace. Square Yards has already been granted several worldwide patents for collaborative, virtual, and immersive real estate experiences, and is already collaborating with top global real estate developers for bringing twins of their projects to the Metaverse. 

The launch event was a grand one in Mumbai on the evening of 20th January. There were more than 150 guests, including CXOs and Founders of top private equity investment players and real estate developers. The panel discussion Metaverse & Digital Revolution of Real Estate was moderated by none other than NDTV’s anchor and consulting editor, Manisha Natarajan. The panelists included Square Yards Founder and CEO, Tanuj Shori, Dr. Niranjan Hiranandani, the MD and CEO of the Hiranandani Group, Aditya Virwani, the Chief Operating Officer at the Embassy Group, Vipul Roongta, the Managing Director and CEO at HDFC Capital, Dhaval Ajmera, the Director at Ajmera Realty, and Nayan Shah, the CEO and MD at Mayfair Housing. 

All of them were in agreement on the potential of the Metaverse and how it can have a major impact on the realty sector in the future. The Square Yards’ Metaverse demos were also shown, including unique abilities and features. These included mixed-reality experiences courtesy of Microsoft HoloLens, digital city twins and avatars exploring properties, immersive virtual reality home experiences for home interiors, and data intelligence tools with highly advanced analytics and visualization for higher transparency. Future discovery and search platforms were also showcased to attendees at the event. 

The CEO and Founder at Square Yards, Tanuj Shori, stated that the company was excited about the future potential of the Metaverse. He also felt that the interactive and digital twins of cities will be completely changing the ways of transactions and interactions for consumers, while adding how the company has already forayed with its patented digital twin technologies into leading markets like Canada, Dubai, and Neom in a short duration. The Metaverse for Dubai will be available for consumers in the second quarter of the present calendar year, followed by top cities in the country such as Delhi-NCR, Bangalore, and Mumbai.